Frank Boulben

While we've been concentrating on both the full-touch BlackBerry Z10 (L-Series) and the full QWERTY device (N-Series) we forget that it's been said all along that there will be more BlackBerry 10 devices available after the initial launch. RIM CMO Frank Boulben confirmed in an interview with FierceWireless that RIM does intend to release as least six BlackBerry 10 devices over the course of 2013, all falling into various pricing tiers.

There will also be no exclusive carrier partnerships for new devices as there has been in the past. We've heard that there will be both high and low end devices that look to fill the needs of users and various different markets across the globe. There hasn't been much available as to just what the devices will be, but we expect to see them starting to appear shortly after the January 30th launch event and the official release of the BlackBerry Z10 and full QWERTY model.

Source: FierceWireless 

Read more

CrackBerry Kevin BlackBerry news update live from CES 2013

CES is always crazy and the 2013 show has been no exception. We have a pretty big Mobile Nations crew out here this year, so between morning meetings, running around during the day and evening events, I've barely had a chance to slow down for a moment and write. Though BlackBerry does not have a show floor presence at CES this year, there definitely are quite a few BlackBerry people...

BlackBerry 10 gets one more demo at CES [video]

As we inch closer and closer to the BlackBerry 10 launch event this month, we're all getting anxious to just have the devices already. While RIM isn't full force with a booth at CES this year, there are plenty of heads on the ground spreading the word of BlackBerry 10. There are still plenty of features of the OS that we haven't yet seen and RIM is doing a good job of keeping some...

Frank Boulben talks on BlackBerry 10 and rebuilding the BlackBerry brand

Frank Boulben has been the CMO at RIM for just around six months now. He's had a tough job to do getting the BlackBerry brand back on top, but has taken huge strides the last few months leading up to BlackBerry 10.  Kevin had a chance to sit down with Frank back in July as he explained his plan for marketing BB10, and he seems to have stuck with it. His big priority was to get the...